Dr. Herbst and Dr. Grant have a conversation to help other doctors understand the ABCs of ADCs to treat mNSCLC. Since the video needed to be scripted due to regulatory requirements at Astra Zeneca and Daiichi Sankyo, we aimed for a casual teleprompter-reading approach. The doctors also required the script not to be rehearsed which was a challenge but we managed to nail a production with the limitations we had.